SEO Web Marketing is one of the main factors that will influence how well you reach your customers online.
I remember my first website like it was yesterday. I had already acquired a good, loyal customer base as a freelance marketing strategist and copywriter, so having a website up to get new clients was not really a priority for me at the time.
Still, I suddenly started to feel that I was missing something. And I thought that that “something” was making me look unprofessional. It seemed that everyone I talked to, kept asking me “Do you have a website?”
So when enough clients asked, I finally decided that I had to have this website "thing." More so, because it seemed that all my competitors had one.
My first website failed terribly for a whole lot of reasons. The No.1 reason why it failed, was the fact that although it looked nice and professional, nobody was seeing it.
Not knowing anything about search engines, I created a site that was impossible for search engines to find.
So in return, none of my prospective clients were finding it.
For a while, I thought I had done a pretty good job, because at least when my clients asked me the dreaded question again, I now had a nice website to show them. But I soon realized that a website like that, is not really worth the cost (albeit small) of maintaining it.
A great optimized website can do a WHOLE lot more than just serve as a showcase of your work.
This is where effective SEO marketing comes in.
Perhaps you've already done some research on SEO and you've come across the term keywords. But what are keywords? And why are they crucial for your online success?
What about PageRank? Is website page rank important?
With the advent of Google's Penguin Update, you want to make sure that you're doing link building the right way.
In this section, you'll discover why your link building techniques can either make or break your online presence!
What are backlinks? And why are they so important?
What is organic link building? And what are some great techniques that you can use to get lots of organic backlinks to your site?
Find out which link building ideas are working right now and what are the most effective link building techniques that you can engage in for your website. Also, how to get backlinks that get the click!
Did you know that some backlinks in your link building strategy, may actually be hurting your site or blog?
Want to learn some backlinking techniques that are not too hard to get? Check out these 5 easy techniques to getting backlinks.
SEO is constantly evolving and as a small business owner you need to be aware of all important developments in the SEO world.
Why? Because your website or blog's health depends on this. And if you're suddenly wiped out from the search engines, that means no visitors. No visitors = No sales!
I will be adding a whole lot more articles to this section as old SEO web marketing practices become obsolete and new tactics are created. So if you want to stay in the loop with all things SEO, sign up for my free updates below.